The Blazed campaign launched on Māori Television was created by award winning film director Taika Waititi. The film aims to reach people who drive after using cannabis.

The goal of the campaign is to encourage people to consider whether driving stoned is really safe.

source: Māori Television

I recognize the star of Mark Albiston & Louis Sutherland’s Shopping, Julian Dennison. The setting looks familiar too. Here’s Taika’s photo on Instagram taken in May,

Yes, I get to shoot commercials on black & white film.